From spontaneous treasure hunt to local news headline: The story of Find the Cash Cleveland and what it’s doing for community, creativity & connection.
It started with a clue, folded bills, and the hustle of a community ready to move. What began as a fun experiment on the streets of Cleveland – dropping cash, leaving clues, building hype – has grown into something big enough to catch the attention of WEWS (Channel 8). Khristian Santana and Jennifer Santana founders of Find the Cash Cleveland,Find the Cash Parma,Find the Cash Sandusky and this blog post takes you behind the scenes of how a passion for storytelling, local culture and a little thrill got broadcast on TV… and why the journey is far from over.
The Spark That Started It All
What began as a simple idea — hiding real money in real Cleveland streets — has grown into a viral citywide movement.
Find the Cash Cleveland, created by Khristian Santana, started as a social experiment to bring people together through creativity, curiosity, and community.
Each drop tells a story. Each clue lights up a new corner of the city.
It’s more than a game — it’s a pulse check for how alive Cleveland really is.
“It’s not just about the cash — it’s about the chase, the connection, and the culture that comes out when people come together.”
FOX 8 News Picks Up the Movement
When the FOX 8 News morning crew invited Find the Cash Cleveland onto their show, it was a clear sign that the city had taken notice.
Stacks of cash sat on the studio table as Jennifer santana explained how this local treasure hunt exploded online — drawing thousands of followers and energizing Cleveland neighborhoods.
FOX 8’s feature spotlighted what makes the movement special: it’s real, it’s raw, and it’s Cleveland.
The anchors couldn’t hide their excitement — and neither could the audience.
“We’re watching people rediscover their city — one clue at a time.” — FOX 8 News Morning Segment
(Internal link idea: Watch the full FOX 8 feature here)
What It Means for Cleveland
For Cleveland, Find the Cash Cleveland is more than just a social trend — it’s a movement that celebrates local business, street art, and spontaneous joy.
Every cash drop drives foot traffic to new places — coffee shops, barbershops, murals, and small businesses that define the city’s culture.
This isn’t a giveaway — it’s a reminder that community still matters.
And now, the rest of the city (and the news) is catching on.
(Internal link idea: See how we highlight local businesses here
The Bigger Picture
From the first drop to the FOX 8 spotlight, the mission remains the same:
Keep the city moving. Keep people connected. Keep Cleveland proud.
Every clue, every win, every news story proves it —
Find the Cash Cleveland isn’t just about finding money… it’s about finding each other.